This is a pie chart showing how much people are willing to spent on a magazine. Most people would be willing to spend between £2.00 and £2.99 for a magazine, which I think is quite reasonable if not a little cheap. I'm not sure what price to sell my magazine at exactly but around £2.50 is probably a good price for now. This would means that it's quite cheap for a magazine these days, meaning that my teen target audience should have enough money to be able to afford it.
How will the affect your own product design? Will it affect the cover price?
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